Rose grew up around the workshop — which means she understands instinctively what makes a RockVine table worth talking about. She leads digital marketing, social media, brand partnerships and exhibition promotion, making sure RockVine's craftsmanship gets seen by the right people in the right places.
Rose leads RockVine's marketing campaigns, showroom and exhibition promotion, social media growth, brand partnerships and the company's evolving digital strategy. Her work ensures RockVine's craftsmanship, product quality and bespoke design ethos are communicated clearly and consistently across all platforms.
Rose manages RockVine's social media platforms, online brand voice and digital campaign strategy — building online visibility, strengthening customer trust and ensuring RockVine maintains a consistent and premium digital presence across Instagram, TikTok, Pinterest and YouTube.
Rose's work directly supports RockVine's key product ranges — Cloud polished concrete tables, Slimline concrete dining tables, resin river dining tables and live-edge timber dining tables — ensuring each range reaches the right audience with consistent, premium messaging.
Rose ensures RockVine remains aligned with evolving digital trends while staying true to its core values of craftsmanship, integrity and bespoke design. Her strategic input and creative direction continue to shape RockVine's public image, growth trajectory and long-term brand positioning.
